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    Most and Least Loved Car Brands

    Rankings based on Consumer Reports' owner satisfaction survey

    6 Car Brand Logos Graphic: Chris Griggs/Consumer Reports

    Some automakers have a model or two that ranks among the most satisfying vehicles, while the rest of their lineup falls short in the eyes of owners. But a handful of manufacturers consistently please buyers across all or most of their lineups. Here, we highlight those top-scoring brands that, on average, get the highest satisfaction scores.

    MORE ON OWNER SATISFACTION FOR CARS

    Why does such consistency matter if you’re buying only one vehicle? Because automaker lineups aren’t static: Some models barely change over the years, but many undergo redesigns every few years and others are brand-new offerings. An automaker that consistently earns high satisfaction scores across its lineup has a track record of strong redesigns and brand-new models that fulfill owner expectations. 

    Each year we ask owners whether they’d buy their same car again if given the chance. Then we sort those responses by vehicle brand, and we present them below by overall brand average. The results show which brands’ models are most and least satisfying to owners. Car shoppers can use this information to make more informed choices when deciding which new cars to consider. 

    If you’re a Consumer Reports member, this list of the most and least liked car brands is available to you. CR members have full access to the results of our Annual Auto Surveys; first-drive reviews of the newest cars, SUVs, and trucks; and our full road tests and exclusive ratings for each vehicle we buy. If you’re not a CR member, click below to join.

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    We investigate, research, and test so you can choose with confidence.